Managing Campaigns on Google Ads

Why does the work start with tracking? A campaign built without conversion tracking can use up its whole budget with nobody able to say what it achieved. So the conversions that count are agreed and checked before the budget is spent.

What does the work include?

AARVYA CORPORATION sets up, runs and measures Google Ads campaigns, both for its own applications and for business clients.

What that involves depends on the engagement: building the campaign structure, choosing targeting, putting ads together from approved copy and images, checking that conversions are recorded, watching spend, adjusting campaigns and reporting back.

When a campaign is run for a client, that client is the advertiser and remains the owner or provider of what the campaign promotes.

AARVYA CORPORATION claims no ownership of a client's products, applications, brands, websites or services, unless documents show that AARVYA CORPORATION owns them.

What will the reports tell you?

They show what was spent and what it produced against the conversions being tracked, so you can judge the campaign on your own figures. They do not forecast a return, because nobody running campaigns can honestly do that.

Is Aarvya Corporation connected to Google?

The platform is named on this page because it is where the work is done, not because of any relationship with the company that owns it.

Google and Google Ads are trademarks of Google LLC. AARVYA CORPORATION is independent of Google and makes no claim of affiliation with Google or endorsement by it.

Whose product is being advertised?

Some of the products AARVYA CORPORATION works on are its own and some belong to clients.

For an application or digital product that AARVYA CORPORATION owns, responsibility for it rests with AARVYA CORPORATION.

Carrying out development, management or advertising work on a client's product does not change who owns it: the client keeps ownership unless a written agreement says otherwise.